We cooperated with the tour agency that required a complete rebuilt of their tourism website. The old website received low traffic and was no longer appealing to the visitors. Our task was to strengthen the brand and provide an appealing and user-friendly platform for finding and booking trips. Our web developers were in charge of both frontend and backend development.
We had to rebuild a website and migrate it to the CMS which would be easy to manage for a person with no technical skills.
We migrated the website from a custom platform to WordPress CMS, rebuilding their theme to a responsive layout, implementing a number of custom WP plugins and integrating 3rd party systems.
Before implementing any features to the platform, we performed a detailed website analysis based on SEO requirements and advertisement goals of our client. We figured out a number of errors that prevented the site from high traffic. We did the following:
- increased loading site speed
- created competitive meta tags for all site pages
- implemented the correct structure of H headings
- created internal linking on services pages
- made the website mobile-friendly
The new feature we have implemented to the platform is Google Maps integration. With the help of custom WordPress plugin, our web developers added custom pins to the map. Clicking on a pin triggers a popup with an image and description of the desired destination as well as the link to the specific web page with booking services.
All of the features we have implemented are functioning properly. WordPress is a solution for the owners, who are going to manage the website on their own. The tour agency’s management team faced no difficulties with maintaining the platform after its redevelopment.
All website sections are used actively. The platform receives high traffic and ranks high in search results.
If your online business doesn’t bring you the results you expect, your website probably lacks performance and usability. The solution is a full site rebuild. Implement new features and provide positive user experience. Contact WishDesk for website rebuild and redesign services.